When researching the natural ingredients I wanted to incorporate into Calithea’s skincare products, I started by taking a deeper dive into my Greek heritage to find the right active ingredients. The ancient Greeks discovered numerous natural resources to help maintain their physical beauty. While their beauty regimens were significantly advanced for the time, it was the natural world around them, the flourishing fruits and flowers throughout their home landscapes, that inspired them. To this day these natural treatments inspire modern-day skincare treatments. This is especially true for pomegranate extract, which the Greeks used for anti-aging remedies long before it was deemed a superfood and mainstreamed for both internal and external applications.
Pomegranate extract is especially effective in anti-aging applications. This is because it contains punicic acid, which helps to stimulate skin regeneration as well as support and rejuvenate maturing skin. Pomegranate is rich in many antioxidants, like vitamin C, that offer natural UV protection and exfoliation.
From a deeper, biological perspective, “the polyphenols contained in the pomegranate include significant amounts of tannins, anthocyanins, and ellagic acid.” This is why anti-aging benefits of pomegranate “have been clinically shown to include a photoprotective effect on skin cells,” which can “help to maintain elasticity of youthful skin.”[3] Additional studies have also shown the polyphenol compound from pomegranate, ellagic acid, is “able to reduce hyperpigmentation caused by UV rays on the skin”[3]
Regardless of your age, I cannot emphasize enough how important it is to still incorporate a natural anti-aging step into your skincare routine. While it will help you maintain youthful skin for a longer time, it will also keep your skin healthy and strong. As your largest organ and first line of defense against diseases, it’s so important to strengthen your skin barrier and prolong its natural healthy state
.
For this reason, I wanted to incorporate pomegranate and other natural, anti-aging berry extracts into Calithea’s Olive Oil Night Cream. While shea butter and organic oils within the products provide intense hydrating benefits to replenish your skin after a long day, elderberry and pomegranate extracts provide rich antioxidants to offer anti-aging and skin lightening benefits. Aloe vera also serves to regenerate skin cells and maintain the skin’s natural moisture level, leaving it supple and radiant. These natural ingredients synergistically work together to enhance your bedtime beauty routine and leave your skin feeling healthy, glowing, and beautiful.
As with all our products, Calithea’s Olive Oil Night Cream is made in Greece under the highest E.U. formulation guidelines.Therefore, our formulations are completely free of parabens, silicones, propylene glycol, paraffin oil, phthalates, synthetic dyes, alcohol, ethanolamine and GMOs.
I’m so thankful for everything I’ve learned in my research for all-natural skincare ingredients, and hope that by sharing this information with you, you can feel empowered to choose products that are safe, effective, and allow you to embrace your own natural, unique beauty!
~ Elena xoxo
*These statements have not been evaluated by the Food & Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease
Sources:
[1] Greek Secret – Calithea (calitheagoddess.com)
[2] AM/PM Bundle – Calithea (calitheagoddess.com)
[3] Secret Wrinkle Fighting Weapon: The Benefits of Polyphenols (gundrymd.com)
